Customer relationship management


RujulERPs customer relationship module helps the organizations to know their customers in a better way, with the features like contacts, addresses, history etc. With some of the unique features like flexible database structure it enables to maintain all the information for current or future reference.

CRM Software enables you to integrate information across pre-sales, field teams and other marketing segments, and thus derive maximum visibility. Tools to record and analyze market trends, strengths and weaknesses of competitors, customer attitudes, etc., can help you easily convert leads into sales, and develop a customer-centric business strategy. RujulERP supports functions like Lead Management, Quotation Management and Follow-up Management.

RujulERP can help you streamline, analyze and make the most out of the CRM processes. You can record information on lead and quotation in detail, assess qualification criteria, contact leads and determine if the lead can be taken forward, and finally pass the lead to the sales team. CRM Software empowers your sales staff by providing details such as inventory status, estimated costs and delivery time, risk status, habits and special demands, and previous trades during offer stage.


  • Manage and monitor lead generation programs
  • Maintain details of leads and sales personnel
  • Create a database of lead, their contacts, and requirements
  • Assess leads, and assign them to sales personnel
  • Follow up on leads
  • Track lead conversions
  • Close orders
  • Analyze reasons for rejection
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