The crisis is a GAME OVER to a few businesses if they don’t see this as an opportunity to grow their business. A productive move will lead you to prosper even in times when everything seems to be a failure.
So, what can you do when coronavirus is all over the place and has caused a major lockdown nationwide. Here a few ways/tips that can help you strengthen your business.
1. Keep your employees motivated & engaged
In these times of uncertainty it is very hard to communicate with your employees. Keep them updated and allot the necessary tasks. Don’t just call your employees for work or to update them on recent developments. You also need to make small talks with them, this makes them feel good and motivated.
2. Retain important employees
Most employees don’t stay because they aren’t able to support their family during and especially during crisis “finances” become necessary. In such cases offer your employees something more than what they are getting normally. If it is impossible for you to retain them then you have to make the “hard call”.
3. Stay “Connected” to your customers
Neither you nor your customers can go outside. It becomes even more important for you to stay in touch with them and keep things transparent. You can do this by simply offering a solution that can resolve their problems. What do you gain here? You resolve their problems and also ensure that you don’t lose your existing customers. Gaining a customer isn’t a challenge here but maintaining your customer base is a huge challenge.
4. Keep your relation “Cool” with your contractors
Your suppliers.vendors, distributors, etc might be expecting payments. It is best if you give them a heads up regarding the payment status. This way you keep them alert and plan your supplies to supply your customers at the right time. At the same time eliminating every possible reason due to which grudges can be created.
5. Plan Ahead
Analyze the current market situation and how it would be once everything goes back to normal. Other than the market scenario you need to understand what you have currently in terms of finances, people and other necessary resources. Accordingly, develop your next action plan.
6. Adopt Digital
The world was moving to digital, even before, the pandemic set foot. All you need to do is analyze your needs and the current scenario. Accordingly come down to a digital solution. There are ERP solutions that can help you keep the chaos of handling the operations of your company outside the door. If you are looking for a place to find new leads, digital marketing is the best solution you have today.
